Is Your Pilates Business Easy To Find?
It is impossible to thrive as a business if your ideal client can’t find you. It’s vital to make it as easy as possible for them, otherwise, they’ll simply move on to the next option.
Why It’s Important To Connect With Other Pilates Professionals
It can be tempting to keep everything “close to the vest” regarding your Pilates business. After all, why would you want your competitors to know all of the juicy secrets you’ve spent years honing to improve the way you serve your clients? But competition isn’t a bad thing. It can help you and your business grow.
To Touch or Not to Touch: Cueing and Correction in the Age of Boundaries
As a former sociology professor, I know there are different modes of learning: visual, auditory, and tactile. In the world of Pilates, many learn through a mixture of all three. In an age when touching can be triggering for some clients, it is up to you as the...
How To Ensure Your Pilates Instruction Is For Every Body
When people think of Pilates, they may picture a very specific, athletic body type. This image has not only been perpetuated by the media, but by a large part of the Pilates industry itself. A growing chorus of voices is passionately advocating for the fact that...
Retention: the magic component to a successful Pilates studio
Retaining a client is so much easier than finding, wooing, and converting a new client to become a member. Plus, it’s much more cost-effective. With retained clients, you don’t have to worry about the costs of advertising to new customers, the expenses of free trials,...
From Rehab Specialist to Pilates Studio Director to Teacher Trainer
Physical fitness has always been important to me. My career has always centered around helping people heal their bodies and become more fit all around. In 2001 I was working at the Orthopedic Center of the Rockies when I was offered the chance to enroll in a...
The Message of the Mat
Throughout my Pilates journey as a pupil and teacher, I have had the opportunity to practice in studios in the United States, South America, and Europe. Each experience has brought new learning as well as an appreciation of the international ethos of Pilates. And...
Three Ways Pilates Professionals Can Start To Build Relationships with Healthcare Professionals
As Pilates Professionals, we are proud to help our clients discover enhanced movement patterns, build their core strength, stand taller with better posture, and gain overall health and well-being. Our healthcare professions colleagues share similar pride in helping patients move away from illness or injury, though each profession approaches this from its own vantage point and through its unique scope of practice.
Customer Feedback As a Tool to Build Your Pilates Business
As a Pilates instructor, you are used to working closely with your clients and providing direct instruction, tips, and feedback. Your guidance helps clients improve their form to prevent injury or better target a specific muscle group to get the results they’re...
The Complementary Power of Pilates and Yoga
By: Karolina Schmid NCPT, YA E-RYT500 It might surprise many to know that Joseph Pilates was a yoga practitioner. He was greatly influenced by the Pawanmutka Series of yoga. In fact, the moves Pilates laid down in his book, Return to Life Through Contrology, look...